EyeXam: Connect with Your Mobile Patients
EyeXam is currently the #1 app on the App store when searching for “eye exam” or “eye doctor”.
From a consumer standpoint, consumers can download the free app to conveniently communicate with VSP offices. The most popular and highly-rated features of the app include appointment scheduling anytime-anywhere, instant messaging offices to ask questions, place optical and contact lens replacement orders, set personalized reminders, view on-going promotions for eye-related products and receive notifications from VSP offices regarding upcoming promotions, sales and trunk shows.
From a practitioners’ standpoint, the EyeXam Dashboard will connect the eyecare provider’s office with new and existing patients by providing valuable information about perspective patients who are in the area looking for eyecare providers and have looked at the practitioner’s profile. This enhanced marketing tool is crucial in the eyecare providers ability to expand their practice. Offices who subscribe to the mobile platform can promote sales at their offices, send reminders to their patients and communicate with their patients via EyeXam without bombarding their email and text message inboxes. VSP providers are already listed in the mobile app and can take advantage of the app’s great features by upgrading their profile for a low monthly subscription fee.
More information about EyeXam can be found at: http://www.eyexam.com
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About
This blog was started by Steve Vargo, OD, MBA. I practice optometry in the Chicago area. I am also a frequent contributor to Review of Optometric Business, founder of iMobile Communications which works with small businesses to create and manage a digital marketing strategy, and a consultant to Global EyeVentures – developer of the EyeXam app.
New Media OD is dedicated to informing ODs on new and innovative ways to leverage technology and the “new media” for the purpose of promoting your practice and allowing it to run more efficiently. I’m very grateful to the dozens of interesting and innovative people I’ve met since starting this blog, many who have contributed their unique insight through interviews or guest blogs. On a personal note, I’m also an avid reader, music enthusiast and disgruntled Cubs fan. Hopefully this site is fun, engaging and educational.
If you have any suggestions for blog topics, please send your comments to svargo23@yahoo.com
I’m not that much of a internet reader to be honest but
your sites really nice, keep it up! I’ll go ahead and bookmark your website to come back down the road. Many thanks
Thanks for the kind words!